In the world of rural telecommunications, connecting with your community goes far beyond providing internet and phone services. It’s about building relationships, fostering trust, and creating a true sense of belonging.
In today’s broadband industry, building community trust and differentiating ourselves from competitors are more critical than ever. During a recent Edge webinar, Lindsay Brinker, Marketing Supervisor at Nex-Tech, shared key strategies to help broadband providers navigate competition, strengthen their brand, and enhance customer loyalty.
Interconnectivity, interoperability, networking, or whatever you call it. People have to listen to people. Institutions have to listen to institutions. Leaders have to listen to leaders.
Nex-Tech continues to connect more communities to fiber optic broadband. Recently, I had a great time with our customer acquisition team as we had two customer sign-up events in Clayton and Kirwin, KS. Nex-Tech will be connecting these communities with high-speed, fiber-optic Internet.
Nex-Generation Round Up for Youth (NGRUFY) continues to impact the youths across the Nex-Tech footprint tangibly. I reached out to Layne Reynolds, the organization’s Marketing Coordinator, to get us up to speed with some cool facts about NGRUFYI. She prepared this.
A community is composed of a group of stakeholders doing different work. But when viewed from the right perspective, we see an interdependent and functioning society. That is the beauty of our communities, and that is exactly where Nex-Tech fits in.
You can hear the whistlings, cheers, and screams from afar. You can see the swags and colorful shirts. The teens are selling lemonade and cookies along the way. You can perceive the aroma from the many barbecue grills. Parents and kids are walking to the arena with excitement. The young and old are elated. You can see the heart and soul of the town come alive. You can feel the pride and vibe of unity in the community.
I had the honor of moderating a panel at the NTCA RTime event in San Antonio, where I interviewed Kristi Westbrock, CEO of Consolidated Telecommunications Company (CTC), and Brad Rieger, Board Chair of Midwest Energy Cooperative. Our discussion emphasized the vital role that leadership, both at the board and executive levels, plays in building strong community success.
The Communications Coalition of Kansas (CCK) is an organization of Rural Local Exchange Carriers (RLECs) that carry broadband through hundreds of miles, across dozens of communities, as well as to agricultural, educational, governmental, and healthcare institutions. In short, CCK members form the backbone of high-speed connectivity for the most rural economies of Kansas. CCK members serve 50% of the state’s geographic area, 104 out of the state’s 105 counties, and about 15% of households. Nex-Tech is a member of the CCK. Every year, we join other CCK members to visit the Kansas State Capitol in Topeka and engage with legislators.
Most people have been asked these questions in a phone call. But responding “yes” may leave people on the hook for more nuisance calls and maybe even unauthorized charges. This new scheme is called the “Can You Hear Me?” Scam. Learn more