Tech Edge Business IT Conference

The LIVE sessions are over, but you can still enjoy the recorded content.

Welcome to Tech Edge

Thanks for joining us for Tech Edge 2020 Virtual Sessions.

Your Profile in the Threat Landscape

Over the last 20 years, the one constant in cyber security is change, with this exception – bad guys will always be bad and they will always be a threat to the safety of your data. In the here and now, there are a ton of ways bad guys can threaten your business, and when one way gets exposed, they’ll come up with another. Tune in to Your Profile in the Threat Landscape hosted by Shannon. Get a front row virtual seat for the 411 on what you need to do to protect your business, your employees and your livelihood from the bad guys.

Tackle Change. Enthusiasm Required.

Our world just got changed up, and like it or not, it’s time to talk about change in the how and where we do business. Get a coffee, put your brain in open concept mode and let’s take a look at moving your business forward. BTW – the technology part is the easy stuff. Tough stuff? The people part. First—we’re talking about change management happening between the ears. Second—how to set your team up for success, and what working virtually means in the here, the now, and the future. Lastly—scryer Steve gazes into the technological crystal ball.

Marketing Chat Room

Marketing is a little like a “hound dog” seeking out the next great opportunity--or the best spot for a great nap. How? You have to know how to get where you're going and know it when you get there. Join Dustin Schlaefli, Nex-Tech’s Director of Customer Engagement, and Basset Hound Lily, Chief of Good Listening in the Marketing Chat Room. Dustin, and home office pal Lily have great insight to the hunt, and are keen to answer questions about how marketing builds business!

The New Kids on the Block: EDR and SIEM

Endpoint Detection and Response (EDR) is a cybersecurity technology that refers to the capabilities that move endpoint protection from reactive to proactive. Organizations investing in EDR tools are purposefully moving from an ‘incident response’ mentality to one of ‘continuous monitoring’ in search of incidents that they know are constantly occurring. A Security Information and Event Management (SIEM) platform centrally collects data from multiple devices on your network, including your existing security appliances. Through an advanced correlation engine, it proactively identifies security events not otherwise detected by standalone security technology. This session will provide a demo of both tools and show how Nex-Tech can help elevate your security to the next level.

Keep Calm and Get Your Teams On

Discover how to bring together clients and colleagues to collaborate more effectively in this ever-evolving virtual world we now live in. Using Microsoft Teams, we will walk you through how to organize virtual meetings, share content, and even how you can record and stream your own virtual sessions. Lastly, we will cover some basic dos and don’ts of virtual meeting etiquette.

Keynote: Top 3 Ways to Lead with Resiliency in The New Remote World

The business world has changed dramatically in the last 90 days. Do you know how you are going to lead out of this disruptive change we are currently in? How are you going to spring back to support your new remote workforce? Do you feel like the journey in front of you is like a climb up Mount Everest? During this interactive breakout you will learn 3 cornerstone concepts that will equip you to lead your company & customers in this new remote world today and tomorrow.

Cloud Telephony - Now's the Time

While cloud phone may be ubiquitous, delivery mechanisms are not. Join Darren for a good look at why now is the perfect time to investigate cloud telephony. Take a tour of applications and flexibility and what it really takes to get hooked up with a system designed specifically for the way you work.

Technology Chat Room

Sometimes you just need expert advice. Or a sounding board on what's happening in the industry. In our Technology Chat Room you can get both! Mike Pollock, COO, and Allan Reiter, Network Operations Supervisor, will host you and all your questions and topics! Think networks, best practices, industry trends, tech strategy, NIST, hiring, running your organization's IT and more! With over 65 years of combined experience in the industry they have a few nuggets of wisdom to share!

Crunch Time: Keep Your Customers Engaged Virtually

The way consumers purchase products, interact with businesses, and navigate through their entire customer journey will forever be different. While navigating through these changes, it’s important to adjust marketing efforts and adapt to the new normal. Learn how to enhance a website, leverage e-commerce, capitalize on video and develop a solid social media plan.

Born and Bred Remote: Electronic Access Control & Surveillance

Securing facilities and managing staff access remotely is more important than ever. Join Nate Rohleder for a close look at the must-do list to successfully use electronic access control to secure your remote facilities and remote workforce 24/7. While you’re at it, take a journey into the world of video surveillance and learn how keeping a watchful "eye" on your business in a remote world is just as important and being there.

Wickedly Effective Tips: Own Social Media

In an ever-changing social media landscape, finding new and relevant ways to engage customers is what drives business. Hear some great Instagram and Facebook stories that spotlight how strong, well-thought out and well-placed social media strategies are key to painting an accurate picture of who you are. Learn how to create a presence that is more personal, more consistent, and puts your best foot forward in defining your brand face. Some specifics include: Next-level Facebook ads, what those look like, some downright real action words about what makes advertising stand out from the rest, and because not everything has to cost an arm and a leg, a list of favorite free tools.

SESSION SPEAKERS

Nex-Tech

Amanda Rohleder

Account Representative

Aubree Broyles

Digital Advertising Specialist

Darren Walters

Sales Engineer

Kris Fair

Account Representative

Loren VonLintel

Sales Engineer

Megan Keiswetter

Advertising Solutions Representative

Nate Rohleder

Sales Representative

Shannon Rothchild

Account Representative

Steve Riat

Director of Sales

KEYNOTE SPEAKER

Eric Townsend

Director of SMB Partner and MSP Marketing at Intel Corporation

ABOUT ERIC

To compete in the new digital economy, businesses often need to make significant shifts in their business operations, from the way they’re engaging their customers to how they evolve their staff culture to deliver on their ever-changing business goals. Many businesses are in the midst of their own digital transformation and are dealing with changes to their customer base where the primary customer of tomorrow might not be the top client of today.

Understanding the New Normal of business operations and engaging the remote workforce directly and effective are just some of the challenges businesses are facing today. Moreover, aligning company culture and business goals to operational in these new realities (like remote worker environments, virtual customers, and evolving security threats) while equipping staff and customers with the resources they need to engage easily with the business isn’t always easy, but it’s critical for company

As Intel’s Director of SMB Partner and MSP Marketing for the Americas Group at Intel Corporation, Eric helps organizations through the process of realigning company culture & operations to meet the new digital marketplace to compete at a higher level. Adept at combining classic marketing vehicles with new social and influencing approaches, Eric helps businesses to effectively develop a company culture that supports that next level of Customer Success for today’s digital businesses.

Eric also helps with various company and industry in partnerships (Gallup, Paterson Center, etc…) to scale organizational leadership strategies to develop High Performing Teams & Strengths Based cultures that produce breakthrough results.

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